Current track

Title

Artist


How To License Your Music

Written by on May 21, 2016

Music is a big part of civilization. Centuries had passed but music survived and even grew to greater heights every single decade. As a matter of fact, the demand of music has been rising very steadily in the past 10 years and it will continue that way in the foreseeable future. It comes along with the big amount of revenue the music industry is currently getting year after year. It is an unstoppable force as people always look up for the next great artist around the corner, thus continuing the cycle and the relevance of music. The demand of music content is at an all time high. The global music revenue since the turn of the century has been steady. The currency is measured in billions.

As the technology grew, music got more technical, complex and in demand. Others take credit for using music they don’t own. Nowadays, independent musicians are well aware of protecting their work for legal purposes. Through music licensing, you can be ensured of your asset/work being protected legally.

What is music licensing? Music licensing is the licensed used for copyrighted music. This allows the owner of the music to maintain the copyright of their original work. It also ensures the owner of the musical work to be compensated if their music is being used by others. The music licensing companies has limited rights to use the work without separate agreements. In music licensing, you could get your work licensed in the form of music, composition and songwriting.

During the music licensing process, there are terms that would be discussed by the groups involved. If you are an independent musician, you would be the licensor. You are the one responsible of the music created, thus you are the copyright owner of the licensed work. A licensee would be the music licensing company as they would be the one who will distribute your work to other industries. They will also collect the royalty fees as distribute them back to you if your music is included in live performances, TV shows, ads, campaigns, video games, etc.

There are also two kinds of contracts in music licensing, namely exclusive contract and non-exclusive contract. Exclusive contract means having your work licensed exclusively to a single music licensing company. Only a single company has the authority to distribute and market your work. If you signed an exclusive contract to your song or album, you cannot use the same music contents and get it signed by other music licensing companies. The agreement is exclusive and confidential to the licensor and the licensee.

Non-exclusive contract allows a second party to distribute your work and it doesn’t prohibit the licensor to sell their music to other music licensing companies or licensees. An independent musician can sign a non-exclusive contract to multiple companies using the same music content. Non-exclusive contracts are generally used to prevent an individual from being locked into a restrictive contract before their work gains popularity. This type of contract is designed to protect music artists from being taken advantage of in the early stages of their respective careers while on the process of getting their music out to larger audiences.

There are also cases which involves direct payment for used music content. This is called Sync Fees. Sync fee is a license granted by a holder of a copyrighted music to allow a licensee to synchronize music with visual media such as ads, films, TV shows, movie trailers, video games, etc. For example, a video producer is in dire need of music content for a certain project and is in a limited time of finding one.

In these cases, the artist and the music licensing company will be contacted directly for the possible use of the original work and negotiate the upfront payment involved. Sync fees can range from a few dollars to a couple of hundred dollars or up to thousands. The payment usually depends on how big and established a company is. If it is a well known company, there is a probability that the sync fee will spike up in value.

We need to understand that businesses nowadays are paying premium for music at an all time high. The influx and revenue generated on different industries are worth billions of dollars and the music artists who got their music licensed will get a big share of that money. The content of music is very important. Every single company need visual and audio content. You can’t do ads, shows and movies without having any music content.

Music licensing brings compensation for assets used. This is called royalty fees. A royalty fee is the payment collected by one party from another for the ongoing use of a copyrighted asset. You can get compensated if your work is featured on live public performances. For every live use of your music, you get compensated as you own the copyright of your work.

The American Society of Composers, Authors and Publishers (ASCAP) has collected over $941 million dollars in licensing fees and distributed $827.7 million dollars in royalties to its members back in 2014. BMI on the other hand, collected more than $1.013 billion dollars in license fees and distributed over $877 million dollars in royalties to its members during the year 2015.

Music licensing is the modern way of earning through music. In the past few years, the physical sales had gone down. Streaming music has taken over because it’s more convenient and practical with the help of the World Wide Web. With the rise of streaming sales, the figures that could be collected as royalty fees could spike up in the years coming. In fact, as stated in an Australian financial review website, streaming generated $2.5 billion dollars in US music sales last year, overtaking digital downloads as the industry’s biggest source of music revenue. As stated in the picture below, the global streaming of music is projected to reach greater heights in terms of revenue in the upcoming years.

The internet contributed greatly for the rise of music licensing and streaming. 20 years ago, the distribution of music hasn’t been exactly this big. Television shows and filmmakers are the top two industries that need music content. Today, there are more and more TV shows, films, commercials, movies, ads and tons of video games that need music content. It is safe to say that the internet opened the public eye about the opportunities involved behind it.

One of the most visited sites on earth is YouTube. People use, duplicate, rework, copy, revise and perform music from different artists around the world. It also has an influx of ads which contains music content. To track all these data, YouTube has a Content ID System. If your music is licensed, you can contact this site and they will take a look at their data and see if your work is being used by other parties. As the licensor, you have the authority to take actions such as mute the audio which matches your music, block a whole video from being viewed, track the video’s viewership statistics or monetize the video by running ads against it. Every country has different rules about it. But YouTube runs a lot of ads and monetizing work from this site is very probable.

If you are an independent musician, you must improve and instill professionalism in your craft to get your chances up of being signed by a music licensing company. With billions of dollars of revenue involved today, you want at least a slice of the pie. Monetizing your passion is never easy but taking the necessary steps to make it work is a must to reach success.


Reader's opinions
  1. Commenter 360   On   May 21, 2016 at 5:19 pm

    justo leo rutrum dui, et dapibus ipsum nulla sit amet est. Curabitur augue. Sed nec magna vel est auctor porttitor. Integer at lorem. Sed et turpis nec lorem consectetur volutpat. Donec vestibulum cursus mauris. Nullam blandit urna quis nibh. Proin sollicitudin elementum tellus. Suspendisse mauris enim, ultricies ut, rhoncus non, sodales at, arcu.

    Nam eu tortor. Nam venenatis congue nibh. Donec posuere lacinia neque. Pellentesque vehicula. Nam eleifend ipsum. Vestibulum lectus diam, viverra vitae, tempor sit amet, eleifend eu, quam. Aenean aliquam ornare tellus. Donec vel ligula ut mauris pellentesque mattis. In neque leo, porta non, rutrum vel, sollicitudin a, libero. Pellentesque ornare mauris id odio. Aliquam erat volutpat. Aenean eget ante eget nunc feugiat lacinia. Duis ullamcorper consequat risus. Nunc at magna.

    Aliquam in elit vitae dui gravida venenatis. Cum sociis natoque penatibus et magnis dis

  2. Commenter 361   On   May 21, 2016 at 5:19 pm

    ellentesque lacus. Suspendisse urna orci, rutrum a, placerat a, suscipit a, est. Aliquam ac odio. Fusce arcu lorem, sodales et, condimentum ultrices, fringilla ut, tellus. Quisque velit justo, molestie ac, imperdiet et, vulputate semper, dolor. Phasellus laoreet, sapien in molestie gravida, velit quam consequat enim, sit amet malesuada arcu justo vitae turpis. Aliquam orci lorem, ornare ut, congue nec, bibendum at, erat. Donec vitae nisl id risus euismod viverra. Pellentesque eleifend risus sit amet diam. Mauris pharetra ornare tellus. Pellentesque ante elit, vestibulum eget, laoreet dictum, pulvinar vitae, velit. Mauris vel augue quis enim ornare imperdiet.

    Phasellus sed tellus eget lacus molestie laoreet. Phasellus commodo euismod mauris. Sed facilisis nulla a est. Proin sit amet lectus. Morbi suscipit libero a nisl. Sed quam ipsum, ullamc

  3. Commenter 363   On   May 21, 2016 at 5:19 pm

    or. Mauris nisl eros, dapibus et, tristique eget, dignissim non, lacus. Fusce aliquam, turpis quis varius blandit, purus elit sollicitudin leo, vitae posuere odio odio id dui. Fusce adipiscing. Maecenas a enim eu sem accumsan laoreet. Donec sem eros, egestas ornare, fermentum quis, malesuada sed, risus. Sed eleifend faucibus magna. Fusce malesuada ante eget massa. Donec consectetur dolor vitae erat. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas elit risus, pellentesque sed, imperdiet quis, pulvinar in, odio.

    Duis nulla diam, fringilla at, feugiat et, tincidunt consectetur, magna. Duis id est ac neque mollis ullamcorper. Nulla quis urna. Ut vitae nisi sit amet lectus blandit ultrices. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Phasellus consectetur nunc at sapien. Ut

  4. Commenter 364   On   May 21, 2016 at 5:19 pm

    et magnis dis parturient montes, nascetur ridiculus mus. Aliquam bibendum risus id nunc. Nullam tempus molestie eros. Maecenas molestie pharetra augue. In sagittis enim vitae libero. Praesent feugiat blandit lacus. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas erat lacus, sollicitudin placerat, facilisis nec, tempor nec, elit. Pellentesque iaculis urna ut leo mattis sagittis. Cras urna. Vestibulum malesuada orci eget leo.

    Etiam egestas auctor sapien. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Praesent feugiat. Donec vehicula, dui nec adipiscing ultricies, lorem urna eleifend arcu, eu congue libero lectus ac lacus. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent pulvinar pelle

  5. Commenter 365   On   May 21, 2016 at 5:19 pm

    vel, mi. Cras mi. Vestibulum est. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Sed ut magna quis felis congue commodo. Fusce dictum hendrerit dolor. Don

  6. Commenter 367   On   May 21, 2016 at 5:19 pm

    t, condimentum id, lectus. Nulla facilisi. Praesent neque lacus, pretium eu, molestie at, laoreet convallis, metus. Fusce leo nisi, ornare ut, ullamcorper ac, molestie et, quam. In vehicula arcu eu risus. Fusce ultrices lectus sit amet diam. Maecenas commodo risus eu diam. Maecenas at nibh. Nullam mattis pharetra dolor. Donec eleifend leo sit amet diam. Quisque ante. Aliquam erat volutpat.

    Maecenas vel lectus. Maecenas convallis lorem at risus. Nullam facilisis tortor. Quisque quis turpis. Suspendisse consectetur nisl. Integer facilisis, massa consectetur mattis sollicitudin, lectus elit pharetra eros, ut dignissim sapien nunc eu nisi. Nunc tortor. Vestibulum imperdiet. Aliquam erat volutpat. Integer fermentum tincidunt nisl. Vivamus fringilla, augue vel consectetur conval

Comments are closed.